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June 3, 2008

| Outdoor Advertising: High-Priced Highways |
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Outdoor advertising operators believe that the
possible prohibition on advertising near roads will kill their business. They can
be forced to take down about 70% outdoor advertising frameworks and, as a
result, to loose 72% of earnings (about
$1.2 bn). 350 companies can go bankrupt. The marketers ask deputies and the
President not to pass the bill or, at least, to soften it. The second reading
of the bill is scheduled on June 5.
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