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July 25, 2008
Алина Дьяченко   

ТЕТ TV channel bought some content in Russia Print

TET TV channel is planning to move aside its strategy that based on entertainment and political apathy to expand its viewing audience. Besides, TET bought in Russia number of TV programs about paranormal phenomena, few new Russian TV shows and even a dance show. In this season, According to Valery Grosman, Deputy chairman of board on programming issues, TET is to make some drastic changes in its viewing grid. 

ТЕТ is non-governmental network TV Company, which terrestrially broadcasts in 90 cities of Ukraine, namely in all regional centers and cities with population over 50 000. According to final Rating Agency GFK-USM’s figures, 34.795.000 Ukrainians receive TET’s signal, that is 73% of the Ukrainian population. TET TV Channel broadcasts 24 hours a day as the entertainment TV Channel, mainly for young people. The target audience is 15-35. Average TET’s universal share is 3, 09 % (2007 year). The broadcasting grid mainly consists of entertainment programs, the infotainment programs of our own production, live action series, animation, movies/features, reality and talk show.


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