| UMH obtained a license for publishing Brava Casa magazine in Ukraine, - by MediaBusiness |
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In
December 2008, the Ukrainian Media Holding presents the first issue of the BRAVACASA
The Ukrainian Media Holding group of companies acquired a license for
publishing BRAVACASA magazine from RCS Media Group publishing house, the
second largest publishing house of
In
Olena
Chernova, the director of the Ukrainian Media Holding’s Glossy
Magazines Group, considers that the acquisition of license for BRAVACASA will
let UMH become a leader in the segment of Ukrainian periodical publications
about home interior and design.
The magazine covers every aspect of
the world of design: realized projects of designers and decorators, reviews of
home interior components, information on specialized exhibitions and fashion
trends. Besides, BRAVACASA Ukraine includes a plenty of information and useful
tips like prices, addresses, ideas and advices.
The magazine is oriented at active
buyers, mainly women aged 25-45 years, who live in large cities and whose income
exceeds average.
The magazine’s volume is more than
192 pages. Its periodicity is 10 issues per year. The circulation is 20,000
copies of the first issue and 25,000 copies since January 2009.
The
UMH’s portfolio in the segment of architecture and design includes Arkhidea
magazine, launched in October 2002. With the circulation of 15,000 copies, it
is the most popular Ukrainian magazine about interior, design and decoration art.
Every new, unique and exclusive thing of the world of architecture and design
reflects on the magazine’s pages. The magazine is published 10 times per year.
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