
| Maxximum Advertising to prolong the contracts with Ru Music, News One, Star TV, Maxxi TV, “Menu-TV”, and start cooperation with Real Estate TV - «Telekritika» |
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The sales
house of Maxximum Advertising will save all its customers, whose advertising
time he’s been selling during 2008. In particular, the agreements were signed
with Ru Music, News One, Star TV, and Maxxi TV channel (belongs to Maxximum
group of companies). One more agreement with “Menu-TV” channel is on stage of
legal preparation. This was informed to “Telekritika” by company’s co-owner
Victoria Semenenko.
Maxximum
Advertising also started cooperation with a satellite channel RealEstateTV, officially
launched in October. This channel’s specialization is architecture,
construction, and real estate. Its office is located in Odesa. Maxximum
Advertising also negotiates with several other cable and satellite channels.
As “Telekritika”
informes, next year Maxximum Advertising will sell advertising time on the
First channel as well.
Starting next
year Maxximum Advertising switches to hryvnya as most probably other sales
houses will do. “The customers do plan their budgets in hryvnya, that’s why we
consider this to be the most optimal option” – says Mrs. Semenenko. With
regards to the price policy for 2009, she has informed that media inflation is
possible. The percent of advertising time price increase will depend on a
client’s budget amount and length of cooperation with him: “The bigger is
budget, the smaller is inflation. But 20-25% inflation, has been reported at autumn’s
beginning, is hardly possible.”
telekritika.ua
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